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Glossary

What is product analytics?

Definition

Product analytics answers what people did in the product: which events fired, which steps converted, where activation broke. Web analytics (pageviews, referrers, bounce) answers who arrived. Teams outgrow pageview tools when “traffic went up, signups did not.”

How EventDash implements it

EventDash is product analytics for small teams: funnels, HTML goals, custom events, errors, and Core Web Vitals. It is not Mixpanel-depth cohorts, not PostHog replay, and not GA4 ads measurement.

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